Dearest Service to Lord Krishna

Lord Krishna is famously known as Gopal — the protector of cows. From His childhood in Vrindavan, He spent His days herding, feeding, and playing with cows. Serving and protecting cows on Janmashtami is considered one of the most direct ways to please Him.

Multiplied Blessings on Janmashtami

Any seva performed on the appearance day of the Lord yields multiplied spiritual merit (punya). Offering fodder, water, shelter, or medical care to cows on Janmashtami invites the mercy of Krishna in both material and spiritual realms.